Marketing Class Tours World’s Most Famous Arena

The Huntington teenagers tour the inside of Madison Square Garden. Photo/Huntington School District

Huntington High School sports marketing students recently took the Long Island Railroad into New York City for a behind-the-scenes look at Madison Square Garden, one of the world’s great arenas.

Teacher Paige Tyree and 18 of her business students experienced the arena up close and personal, and learned about marketing principles of product, price, place and promotion.

Group members were given a VIP tour, complete with a history of the storied site and details of a recent multi-billion dollar renovation.

“The tour provided new insights into the inner workings of the facility. We were able to view private areas of the arena that few get to see,” Sebastian Abreu said. “Overall it was an amazing trip.”

Highlights of the day included stops in the New York Knicks and New York Rangers locker rooms and visits to the Lexus suites, Delta lounge and Chase Bridge concert seats as well as floor level seating areas.

Raul Orozco added, “It was great to get a behind-the-scenes look at MSG.”

For Tyree, the tour has been an annual trip as it suits her course’s curriculum and provides opportunities for on-site teaching moments.

The one semester, half-credit sports marketing course is offered to students of each grade level, but recommended for college-bound business and marketing majors.