By Andrew Wroblewski
Life is for sale in the heart of Cold Spring Harbor.
At Living, a women’s boutique, co-managers Jenn Cassidy and Liz Schupler offer answers to life’s tasteful questions with heaps of clothing, jewelry and accessories strategically presented alongside furniture, fixtures and décor offered by Samhal Life Design Group. Both the boutique and design firm are owned by interior designer Susan Tamberino, of Bay Shore.
With the two businesses working together, Schupler said, 123 Main St. has become a one-stop-shop for all of life’s aesthetic wants and needs.
“It’s all one umbrella, covering all aspects of life. Decorating, what you wear, accents, home design, all of that,” she said. “It’s life.”
“It’s Living,” Cassidy added, pointing out the shop’s logo, which sports a depiction of the tree of life.
“When people come in and say, ‘Oh my gosh, I love that light fixture!’ We say, ‘It’s for sale.’ And then we can ask what they’re doing and what room they’re doing, so we can kind of take over and maybe do a home accent call,” Cassidy said.
This has been Living’s calling card ever since opening its remodeled space in February. There, Cassidy and Schupler, both of Cold Spring Harbor, have taken their electric chemistry -- developed since their days as childhood friends in Port Washington -- and meshed it with their differing, complementary professional backgrounds.
After attending the University of Rhode Island, Cassidy embarked on a career in marketing that saw her work for names like the NHL and NFL, as well as in pharmaceutical sales. Schupler, on the other hand, graduated from Skidmore College and found a knack for retail, an industry she’s worked in since high school.
“We’re a perfect fit,” Schupler said.
Cassidy and Schupler said they do just about everything regarding the business together, including pick and choose Living’s catalog, which typically includes brands like Cooper & Ella, Ecru, Tart and Waverly Grey. They said Living prides itself on providing products that appeal and cater to women of all ages, body types and walks of life.
As for showing off those offerings, that’s where Cassidy’s background in marketing comes in handy. She designed Living’s revamped website (Livingcsh.com) and operates the boutique’s Facebook (facebook.com/samhal.living.3) and Instagram (@LivingCSH) accounts. The accounts are used to show off Living’s offerings, as worn by Cassidy and Schupler, their families members or customers.
“You can only do so much through word of mouth,” Cassidy said.
Especially with ambitions like Schupler’s.
“We hope to grow and, you never know, there might be more Livings someday. That’s the goal.”